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Customer Insights at Scale Across the Product Lifecycle.

Scale customer interview insights at every stage, from ideation to product expansion. Automate, get real-time results, and make outcome driven product decisions.

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Develop a Global Consumer Insight Community

Cultivate a thriving, international network of thousands of engaged consumers to provide a continuous stream of actionable insights during the product development cycle.

Scale Your Research with AI-Powered Interviews

Experience the power of Leo as your interview moderator. His human-like customer interaction facilitates dynamic discussions with hundreds of participants simultaneously. All data is seamlessly integrated into your research project for efficient analysis, delivering high quality research at AI speed.

Beat Data Overload: AI Gets You Answers.

Stop struggling with data analysis. Let AI quickly answer your burning questions and create insightful, interactive reports, freeing you to focus on strategic decisions.

Video Interviews Quality at Survey Speed

Provide Leo with a discussion guide. He will then conduct the interviews, present stimuli, collect responses, and adapt the interview to the participant's flow.

Multilingual

Select the most appropriate language for your target audience from among numerous options.

Screen & Video Recording

Collect video responses to your questions and analyze how participants interact with your stimuli.

Dynamic Questions

Adjusts to the participant's flow and uses probing questions to guide the conversation.

Desktop & Mobile

Allow participants to conduct interviews at their convenience

Unlimited scale

You can simultaneously conduct as many interviews as your want.

Save yourself time

You get the efficiency of a human interviewer, but faster.

Test anything, anytime.

Integrate any type of stimulus, enabling screen and video recording to capture participants' immediate responses and engagement.

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Prototype

A/B Testing

"This was a completely new and unique experience. It was fascinating to interact with an AI that could understand and respond to me in such a natural way. It felt like I was having a conversation with a real person, which made me feel much more comfortable sharing my honest opinions."

Sarah

AI Interview Participant.

"I was initially skeptical about talking to an AI, but I was pleasantly surprised. It felt like I was talking to a real person who was genuinely interested in my opinions. The AI was able to understand my nuances and even asked clarifying questions that helped me articulate my thoughts better."

Nicolas

AI Interview Participant.

Quali is the new Quanti!

Try it out for yourself and chat with Leo. ⬇️

Human research, simplified with AI.✨

Streamline every step of your research workflow with Leo.

Expert Support at Every Step

Our in-house Market Researchers will support you throughout your project, from creating briefs and guides to conducting interviews and beyond.

Integrated to Product Lifecycle

Effortlessly gather data and insights throughout your product lifecycle. Forelight integrates with any device, enabling continuous data collection and analysis.

Interactive Dashboard

Build your interactive dashboard by themes, questions, or custom criteria, and explore insights through various analytics like segments, labels, and more.

AI Video Interviews

Effortlessly scale video interviews with Leo—handling everything from presenting stimuli and gathering responses to adapting in real time to participant dynamics.

AI Chat with Multi-Project

Ask Leo any question to uncover specific qualitative insights.

Integrated to Customer Communities

Build a dynamic, global network of thousands of engaged consumers, delivering a steady flow of actionable insights throughout the entire product development cycle.

Gain a clear advantage over your competitors 👑

Streamline workflows, derisk your initiatives, and stay responsive to market shifts—empowering your team to make faster, smarter, and more confident decisions every step of the way.

Increase Your Product Lifecycle Velocity

The AI agent accelerates product development by streamlining workflows, providing insights, and identifying opportunities faster, enabling quicker iterations and smarter, customer-driven decisions.

Derisk Your Initiatives from Ideation to Expansion

Powered by predictive analytics (e.g., churn) capabilities, the AI agent identifies risks and talks to customers to mitigates risks, ensuring confident decision-making at every stage.

Gain Operational Agility and Market Responsiveness

The AI agent analyzes real-time data, helps align resources, and suggests pivots, enabling rapid adaptation to market changes and operational challenges.

Collect insights Faster with Seamless integrations

Effortlessly gather data using seamless integrations with tools like Salesforce, HubSpot, Zoom and more.

Request custom integrations to perfectly align with your unique needs.

Safe & Secure

Trust our platform to prioritize your data’s security and compliance, giving you complete peace of mind.

Dedicated Support

Our team is here to support you every step of the way and help with any issues you encounter.

Flexible Pricing

Our pricing is the best in the market and flexible to meet the needs of teams of all sizes.

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Your respondents will love Forelight! 🫶

Make research easier and more enjoyable for both you and your participants.

Reduce Cost

Reduce your cost by delegating to our proprietary AI what it does the best: Collect and analyze customer qualitative data.

Speed up your research

Forelight turbocharges teams, delivering results 3x faster than classical projects.

Adaptable and hassle-free.

Join the interview anytime, on any device, and at your own pace.

Eliminate operational hurdle

Recruit your target audience and scale your interviews with AI-powered moderation.

Flexible and responsive moderator.

Leo adapts to your language, responses, and reactions, creating a natural, human-like interview experience.

Interviews in a neutral, judgment-free space

You can relax and be yourself—AI moderation guarantees a judgment-free space for all participants, so there's no need to stress about appearances or perfect wording.

Our clients can vouch for it

Discover how Forelight is empowering teams to gather valuable customer feedback and drive real, measurable impact.

"Forelight has really helped us manage large amounts of data with ease. It makes analyzing complex datasets simple and lets us quickly pull out insights that have made a big difference for our clients. The platform is easy to use, and the team at Forelight has been great, always there to help us make the most of the tool for both our research and client projects."

Truberries

Market Research Agency.

"We’ve loved using Forelight for our research projects, especially the AI Companion feature. It’s like having a research expert on hand, ready to answer questions using our data. This has saved us hours while helping us uncover insights we might have missed. The platform is intuitive, and the support from the Forelight team has been outstanding."

IAD

Real Estate Network

"Forelight has been a great addition to our research process. It has made analyzing complex data much faster and easier, providing insights that are spot on every time. The platform is intuitive, and the team at Forelight has been responsive and easy to work with. It’s quickly become an essential tool in our strategy, helping us make more informed, data-driven decisions."

Mirakl

Marketplace Solutions Provider.

And if you want to know more, read their stories:

How IAD is Streamlining User Experience Research with Forelight

Read